EYES & EARS 2023

Info

"Use AI - Be creative!" – EYES & EARS 2023 will take place on 23 October in Munich. EYES & EARS consists of a conference and an award show. 

During the day, media professionals will gather to learn about the latest trends, innovations and new perspectives in design, promotion & marketing for media and entertainment brands from all over Europe. Young creative talents will also be present. They will present their exciting study or graduation projects on stage as part of the New Talents.

In the evening, for the 25th time, Eyes & Ears of Europe will honour the year's most creative, innovative or effective design, promotion and brand communication measures with the International Eyes & Ears Awards.

The conference will take place from 9.30 a.m. to about 6 p.m. at the Haus der Bayerischen Wirtschaft. From 8 pm the International Eyes & Ears Awards 2023 will be presented at the Filmtheater Sendlinger Tor. Afterwards there will be an after-show party with all speakers, award winners and participants.

"Use AI - Be creative!" – EYES & EARS 2023 will take place on 23 October in Munich. EYES & EARS consists of a conference and an award show. 

During the day, media professionals will gather to learn about the latest trends, innovations and new perspectives in design, promotion & marketing for media and entertainment brands from all over Europe. Young creative talents will also be present. They will present their exciting study or graduation projects on stage as part of the New Talents.

In the evening, for the 25th time, Eyes & Ears of Europe will honour the year's most creative, innovative or effective design, promotion and brand communication measures with the International Eyes & Ears Awards.

The conference will take place from 9.30 a.m. to about 6 p.m. at the Haus der Bayerischen Wirtschaft. From 8 pm the International Eyes & Ears Awards 2023 will be presented at the Filmtheater Sendlinger Tor. Afterwards there will be an after-show party with all speakers, award winners and participants.

9.30                             Opening of the Conference-Area vbw & Networking

MASTERCLASS Bayernsaal

10.00 – 11.00                DRAWING – Why, as AI can do it? (english)

Prof. Michael Coldewey, Professor for Digital Filmdesign and Game Design at mdh Mediadesign Hochschule in Munich und Film/TV Producer and Director, Founder of TRIXTER, Munich

11.15 – 12.15                KI and Marketing – Curse or Blessing? A high-level Overview (german)

                                    Michael Zschiesche, KI Expert & CEO of Klimek Schneider, Cologne 

MASTERCLASS Münchener Saal 

10.00 – 11.00                AI & Machine Learning: 

           Save time with new features in Adobe Premiere Pro (german)

           Sinja Mirel, Sr. Solutions Consultant Creative Cloud Adobe Systems, Munich

           Wolfgang A. Heß, Adobe Certified Instructor, Munich

11.15 – 12.15             Creativity in times of war (english)

Aleksandra Marchenko, Public Communication Strategist, Head of Communication Projects at Brand Ukraine

from 12.15                 Networking & Brunch

EYES  EARS CONFERENCE Europasaal

13.00                          Moderation 

                                    Prof. Michael Schwertel, CBS International Business School, Cologne

                                    Introduction

                                    Zeljko Karajica, President Eyes & Ears of Europe, Unterföhring 

         Dr. Christof Prechtl, stellv. Hauptgeschäftsführer vbw, Munich

                                 Corinna Kamphausen, CEO Eyes & Ears of Europe, Cologne

13.30                          AI is the new Religion!

                                    Dietmar Dahmen, Speaker & Creative Consultant, Vienna

14.00                          Shattered Trust: Fighting manipulation and deception in the age of AI

         Sinja Mirel, Sr. Solutions Consultant Creative Cloud Adobe Systems, München

EYES & EARS NEW TALENTS 2023 Europasaal

14.45                          Moderation: Marc Lepetit, Managing Director UFA Documentary, Potsdam

                                 Vertagt – VFX für eine dystopische Satire

Michaela Mederer & Nicolas Schwarz, Hochschule für Fernsehen und Film, Munich

Horch
Jeremy Traun, Hochschule Augsburg

                           Clean Aid

Valentin Dittlmann & Hannes Werner, Hochschule für Fernsehen und Film, Munich

15.15                           Break

15.30                            Panel: KI – Curse or Blessing?

Moderation: Prof. Michael Schwertel CBS International Business School, Cologne

Prof. Dr. Dieter Frey, LL.M., Laywer, specialist for Cop- and Mediayrights & specialist for Sport Law, FREY Rechtsanwälte, Cologne

Dann Smit, CEO CapeRock, Amsterdam

Eugen L. Gross, CEO & Founder aiconix, Cologne

Robert Fahle, Director neuland AI - KI mit sozialer Verantwortung, Cologne

Sebastian Greßmann, Expert in the field of audiovisual communication and AI, Designschule Munich und Hochschule Munich

16.15                           Break

16.30                           Creatives on Creativity 

                                 Steve Brouwers, Creative Director Brandlove, Antwerpen

17.00                           EYES & EARS Cutting Edge 2023

                                    Barbara Simon, Marketing & PR Director Let’s Step Forward, Munich

17.45                            Winner Eyes & Ears New Talents 2023

18.00                            Countdown to the Awards (in the hbw-Lobby) Food & Drinks

19.30                           Entrance to Filmtheater am Sendlinger Tor

25th INTERNATIONAL EYES & EARS AWARDS Filmtheater Sendlinger Tor

20.00                           Eyes & Ears Award-Show 2023 

          Moderation: Wolfram Kons

22.30                            Aftershow Party 

DESIGNPARTNER

RTL Deutschland

Eventpartner

Adobe, BR Fernsehen, ZDF, The Walt Disney Channel, SRF, BMG Production Music, vbw – Vereinigung der bayerischen Wirtschaft, Kompetenzteam Kultur- und Kreativwirtschaft der Landeshauptstadt München, high five cgn, Thomas Friebe Akademie, SWR, Deutsche Welle, Seven.One Entertainment Group

MediaPartner

brand eins, Clap